Earlier this week, Harvard Business School’s e-newsletter, Working Knowledge, interviewed former Random House CEO Peter…
Author: Brian O'Leary
Books into games …
The theoretical cross-platform agnostic in me is still trying to wrap his arms around new,…
Law of the instrument
“It is tempting, if the only tool you have is a hammer, to treat everything…
A bit of serendipity
A few weeks ago, Debbie Stier at HarperStudio wrote a blog post that encouraged the…
Do I need the middle?
It’s “brand week” at The New Sleekness, where various bloggers have been offering a range…
False dichotomies
Mediaweek recently ran an opinion piece by Vanity Fair editor Graydon Carter entitled “Print is…
Socially responsible media
In early February, Penn, Schoen & Berland Associates conducted 1,001 online interviews looking to quantify…
From outbound to surround
This week, Forrester Research published a research report, “The Future of Agency Relationships,” whose content…
The cost of denial
Richard Tedlow, an historian and a professor at Harvard Business School, has a new book…
An agency pricing toolkit
Researching pricing theory for a recent post, I pulled a range of articles out of…