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About Magellan Media
Magellan Media Consulting helps publishers, content marketers and start-ups create, manage, and distribute content. With…
How Brian Can Help You:
Brian O’Leary draws on more than 30 years of experience to offer clients keen insights…
Protecting The Web From Online Pirates: Better Laws & Fewer Lawsuits
Last week, the American Bar Association (ABA), a membership organization that represents lawyers in the…
Three Ways To Leverage the Insights Gleaned In Publishing Data
Last August, Bowker announced that its Business Intelligence and Commerce Solution products would be sold to…
From Competitors To Collaborators: 12 Steps For Publishers In The Digital Age
[This morning, I am presenting a talk, “An architecture of collaboration”, at Klopotek’s Publishers Forum,…
Whitehorne Wonders If “Binge Learning” Is The Way of The Future
If you read this blog more or less regularly, you’re probably aware of my tendency…
Forget Content Marketing. Adopt Content Strategy.
Monica Bussolati, content design director at Bussolati & Associates, a publication design studio, has been…
Approach “Pain Points” Properly: Differentiate Between Symptoms and Root Causes
Doing things right vs. doing the right things. Event consultant Jeff Hurt contributes often to…
Let The People In: The Accessibility Problems In Golf And Publishing
It’s a somewhat known fact that, at times, I play golf. Well, I attempt to…