“Hands-on” POD

With Ashley Gordon, I am developing a workshop on best uses of print-on-demand (POD) technology. The session is one we’ll be moderating at O’Reilly Media’s 2010 Tools of Change in Publishing conference, to be held February 22 – 24 in New York.

Ashley is a print-on-demand veteran, having worked at POD pioneer Sprout, Lightning Source and most recently at SharedBook, where she has been putting her experience to great use as the company’s VP – Business Development.

We’re working on a 90-minute session in which we plan to use the front half to introduce and explain POD cases and then move to plugging actual printing and sale data, drawn from participants, into the model Magellan has developed to evaluate the best uses of POD.

If this is a topic that interests you, let us know in advance and we’ll work to get your data ahead of the workshop. You can also add a comment here on how a POD presentation might be shaped to best answer your burning questions. Ashley and I want to make this a useful and interactive session, so direction and feedback are always helpful.

About Brian O'Leary

Founder and principal of Magellan Media Consulting, Brian O’Leary helps enterprises with media and publishing components capitalize on the power of content. A veteran of more than 30 years in the publishing industry and a prolific content producer himself, Brian leverages the breadth and depth of his experience to deliver innovative content solutions.

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