In 2014, media journalist Porter Anderson contacted me about Hachette’s proposed purchase of Perseus and a planned sale…
disruption
Three Ways To Leverage the Insights Gleaned In Publishing Data
Last August, Bowker announced that its Business Intelligence and Commerce Solution products would be sold to…
What An Ebook Slump Means For The Publishing Supply Chain
The slowdown in the growth rate for sales of eBooks has prompted a rolling discussion…
Ignoring Reader Commentary Doesn’t Stop Toxic Dialogue
Business schools have long taught the “4 Ps” of marketing: price, product, promotion and place….
Why ‘All-You-Can-Eat’ Content Subscriptions Will Struggle
In posts written earlier this week, I alluded to a couple of ways that publishers…
Whitehorne Wonders If “Binge Learning” Is The Way of The Future
If you read this blog more or less regularly, you’re probably aware of my tendency…
Options For Subscription Models: A BOOKEXPO Panel
At BookExpo next month, I’m moderating “Demystifying subscription models: Current and emerging options”. The panel,…
2 Choices: How To Approach Publishing In An Era Of Content Abundance
In a recent post, I pointed to work done by Tal Raviv that argued for…
Tal Raviv’s Insights: Build A Business Without Writing Code
The Internet has helped entrepreneurs build new businesses, but not everyone has the skills or…
#1 Tip For Clients: Ask Better Questions, Hire Fewer Consultants
Ask better questions and you’ll need fewer consultants. The majority of my consulting assignments start…